Really?… All Facebook Page Managers Are Young Hipsters?

September 18, 2013 - 17:53:52 by
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young-hipster-facebook-page-managerHonest question:

When you think of a Facebook Page Manager or Social Media Manager, do you picture a young college student in a coffee shop glued to her smart phone?

Do you picture this person when conversing with the page manager on a big brand page?

I know I do sometimes — and it’s definitely an image the media tries to portray.

You’ve probably seen this commercial by Jack in the Box that perpetuates this stereotype:

But are all Facebook Page Managers really clueless valley girls?

The good people over at Socialbakers sought out to dispel this myth & in doing so found some really interesting stats.

Socialbakers’ Findings:

  • 40.2% of Facebook Page Admins are over 30
  • Men accounted for 51.5% of Page admins
  • In general, men manage more pages than women — this may be due to all of those late night “Bright Ideas” that never actually turn into anything!

Do any of the stats below surprise you?

What demographic do you fall into? Let us know in the comments.

Facebook Page Admins


About the Author:

Co-author of Facebook All-In-One for Dummies and "Ambassador of Awesome" at Post Planner, Scott became addicted to social media before even MySpace (the first time around!). Any given day he spends 20+ hours on Facebook! He's been married for 20 years and has 3 kiddos who are his world! Connect with him on Facebook and Twitter.

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