13 Best Facebook Scheduler Apps (Reviewed)

Tired of spending HOURS every week finding content and posting on Facebook?

YES?

I've curated a list of the 13 best Facebook scheduling tools on the market that I tried personally.

By the time you're finished with this guide, you'll know which one is best for you.

I'll compare:

• Pros
• Cons
• Features
• Pricing
• Customer Reviews

Let's get started!

Feel free to skip to the section in this guide that you're most interested in:

• 1. Best overall Facebook scheduler: Post Planner
• 2. Best for content creation: Later
• 3. Best for multi-location businesses: eclincher
• 4. Best for integrations: Hootsuite
• 5. Best for analytics: SocialPilot
• 6. Best for growing agencies: Planable
• 7. Best for social listening: Zoho Social
• 8. Best all-in-one social media tool: Agorapulse
• 9. Best all-in-one on a budget: Loomly
• 10. Most affordable white-label solution: Sendible
• 11. Known for quality support: Vista Social
• 12. Best value for enterprise-level features: Statusbrew
• 13. Great for comprehensive Facebook scheduling: Sprout Social
• Frequently asked questions about Facebook schedulers

1. Best overall Facebook scheduler: Post Planner

Post Planner is among the best Facebook post scheduling tools for value and effectiveness.

I've positioned Post Planner at the top of our list because Post Planner was originally made with Facebook in mind, supporting every post type, including TOBI (text on background image) posts.

Here's a demo video that shows you just how simple it is to use (the video will open in a new tab):

Pros

• Built specifically for engagement on Facebook
• Huge time-saver for planning weeks of content
• Budget-friendly for individuals and small businesses
• Smart features like content buckets & auto-recycling
• Great for finding viral Facebook content
• Bulk scheduling makes high-volume posting easy
• FREE plan available with no time limit

Cons

• Lacks detailed analytics
• No social listening features
• Lacks features to interact with comments and messages directly from Post Planner

Key features

• Discover - Curate content from around the web to share.
• Design - Create your own visual posts with our content studio.
• Categorize - Organize your content into bucket categories.
• Create - Tailor each of your posts to be optimized for each social media platform.
• Analyze - Evaluate your historical posts' engagement and performance.
• AI tool - Generate post ideas, content, captions, hashtags, and more with AI.
• Mobile app - Create and schedule content from your mobile device with the IOS or Android app.
• Schedule - Automate your content to be posted at the perfect time with bulk scheduling and post-recycling.
• Connect - All of your social media accounts in one place (Facebook, Instagram, LinkedIn, X, TikTok, YouTube, Pinterest, Bluesky, Threads, and Google Business).

Pricing

Post Planner offers 4 main pricing plans:

• Free - 1 user and account with 15 posts/month
  
• Starter - $7/month, paid annually for 1 user and 3 accounts
  
• Growth - $37/month, paid annually for 2 users and 12 accounts
  
• Business - $57/month, paid annually for 5 users and 25 accounts

Visit our pricing page for more details on each plan.

Customer reviews

Post Planner mainly receives 4-5 stars across online review platforms.

Customers love the time they save scheduling their posts with Post Planner's easy-to-navigate UI. More critical reviews mention that they wish more advanced reporting features were available.

Here's what Aubrey C. has to say about using Post Planner:

“This program is an absolute LIFE SAVER. As a person who runs multiple clients, I needed something that saved me time because I work a full-time day job in addition to my freelance services. I was looking for something affordable, user-friendly, and quick to learn on my own.

I got all of those things but learning on my own wasn't necessary. The team is extremely responsive via text chat and they have plenty of training. Aside from that, this program helped me optimize my work and the post batching is potentially my favorite part.

I love that there's an app for me to use in addition to my desktop. It makes it very easy for me to use no matter where I'm at.

On a personal note, the customer service was better than most places these days. They were responsive, supportive, and encouraging, not to mention extremely helpful and kind. A business like theirs will always get my advocacy and money going forward.

Many thanks for everything, Post Planner!”

2. Best for content creation: Later

If you’re focused on creating original content for your Facebook Page or Group, Later is worth a look.

Unlike other tools that specialize in content curation, Later leans heavily into creation — offering tools that help you design visuals, generate captions, and plan your feed. While it was originally built with Instagram in mind, many of its features carry over well to Facebook if you're building a brand with a visual identity.

That said, Later doesn’t offer much help when it comes to finding top-performing content. If you're someone who prefers curating proven content, Later might not be your best fit. But if you want to create your own content from scratch — and want tools to make that easier — it could be exactly what you’re looking for.

Pros

• Easy-to-use visual scheduler
• Decent Facebook caption AI
• Built-in hashtag recommendations
• Tools to organize and design custom content
• Drag-and-drop planning experience

Cons

• Limited content discovery features (especially for Facebook)
• Post limits on lower-tier plans
• More Instagram-focused than Facebook-native

Key features

• Scheduler – Plan and auto-publish Instagram, TikTok, LinkedIn, Snapchat, Facebook, Pinterest, X, YouTube, and Threads content from one calendar view
• Best Time to Post – Automatically find the highest-engagement time slots for each account based on 6 months of follower data
• Visual Feed Planner – Drag and drop images to design your Instagram grid and preview your feed before publishing
• Hashtag Suggestions – Get AI-powered hashtag recommendations and track performance with Instagram hashtag analytics
• First Comment Scheduling – Schedule the first comment along with your post to keep captions clean and boost discoverability
  Caption Writer – Use AI to generate on-brand, ready-to-post Instagram captions in seconds
• Content Creation Tools – Source UGC, import from Canva or Unsplash, and edit photos and videos with cropping, filters, and text overlays
• Media Library – Upload and organize all media assets across your team using folders, labels, and cloud integrations
• Social Listening – Track mentions, sentiment, trends, and influencer conversations across platforms to guide content strategy
• Link in Bio – Build a clickable landing page that replicates your feed layout and links each post to external URLs
• Analytics – Track engagement, reach, saves, best-performing content, and more across all major social platforms

Pricing

Later offers 3 pricing plans:

• Starter - $18.75/month, paid annually for 1 user and 8 accounts
• Growth - $37.50/month, paid annually for 2 users and 16 accounts
• Scale - $82.50/month, paid annually for 4 users and 48 accounts

Customer reviews

Later mostly receives 4-5 stars across online reviews. Users love saving hours by scheduling posts months in advance. Some users mention the price being higher than they'd like and the UI feeling a bit clunky.

Here's what Fiona M. has to say about using Later:

“Overall experience is 99/100 for Later. I’ve tried other scheduling programs but this is by far the best.

Pros:

Later is so easy to use and the visual grid is excellent - it’s also super easy to manage multiple profiles and multiple client social accounts. There are so many features from drafts to analytics to the linkin bio

Cons:

It’s missing LinkedIn analytics which would make it perfect and I’d love to be able to auto post stories on Instagram but otherwise all good.”

3. Good for multi-location businesses: eclincher

If you're managing Facebook Pages across multiple locations or franchise units, eclincher might be worth a closer look.

It was built for teams that juggle lots of social profiles — which makes it ideal for brands managing several Facebook Pages under one umbrella (think: local branches, retail stores, or franchise locations). It comes packed with tools like inbox management, local SEO features, and even business listing updates — all in one dashboard.

However, it’s definitely built for power users. If all you need is a simple tool to schedule Facebook posts, eclincher might be overkill. Some of its best features (like collaboration tools, AI captions, and reporting) are only available on higher-tier plans — which makes the entry-level pricing feel a bit steep for what you get.

Still, if you run or support a network of local Facebook Pages, it's a strong contender with solid infrastructure for scaling.

Pros

• Feature-rich with a variety of social media tools
• Offers a local SEO tool (for additional cost)
• Customer support consistently receives high rankings
• Collaborative features are a massive pro for those working in larger teams
• Advanced analytics to monitor engagement and other trends

Cons

• Potential feature glut can be overwhelming and distracting
• Outdated and clunky UI for some users
• Lots of tools = high price
• The entry-level plan lacks some of the better features (like AI, collaboration, and content curation)

Key features

• AI Content Creation – Generate on-brand posts with adjustable tone, keyword suggestions, and multiple content variations
• Social Media Publishing Tool – Schedule posts, organize by queue, and preview content across all platforms from a unified calendar
• Social Media Scheduler – Automate posting for peak times using drag-and-drop rescheduling, visual calendar, and queue logic
• Social Media Calendar – Visualize all posts in one calendar view; filter by profile, type, or campaign; manage weekly and monthly schedules
• Social Media Inbox – Centralize DMs, mentions, comments, and reviews with tagging, AI-powered auto-reply, sentiment detection, and team assignments
• Social Media Analytics – Track audience insights, content performance, sentiment, and engagement trends with drag-and-drop reporting dashboards
• Listings Management – Manage and sync business listings across platforms (Google, Bing, etc.) in real time, update hours and promotions, and reply to reviews
• Link in Bio – Create branded Instagram-style landing pages with visual grids, CTAs, product highlights, and event promotions
• Employee Advocacy – Let employees share approved posts via a centralized content hub; track performance with leaderboards and recognition badges
• Brand Monitoring & Social Listening – Monitor conversations and sentiment across social and web to manage brand health
• Listings Management – Update and sync your business info (hours, descriptions, keywords, promos) across Google, Bing, and other platforms in real time from one dashboard

Pricing

Eclincher offers a 14-day free trial and 3 plans:

• Standard – $134.08/month paid annually for 1 brand, 1 user (max 2), 10 social profiles (max 20)
• Professional – $314.08/month paid annually for unlimited brands, 5 users (max 10), 25 social profiles (max 40)
• Enterprise – Custom pricing for everything in Professional, plus unlimited brands, users, profiles, brand monitoring, listings management, SSO, and API access

Customer reviews

eClincher holds a 4.6 out of 5 average across 440+ G2 reviews, with most users raving about its live chat support, unified Smart Inbox, and robust analytics features. The most common praise is how easy it is to manage multiple accounts and stay organized without switching between tools.

Some users mention a steep learning curve for new users and occasional publishing glitches — like accounts needing to be reconnected or posts failing to publish.

Here’s what Carlos F. has to say:

“What do you like best about Eclincher?

For us it has been an amazing tool, helping us save time, be organized and to get the reporting needed to keep us and our clients informed. Very easy to use, but their main asset in my opinion is the quick customer service via chat and the ease with which they solve my concerns. Haven't seen a company run like this in a long time. Good for them!

What do you dislike about Eclincher?

At the beginning it can be a little intimidating, but if you get one or two live sessions with them, not only you will understand how to take advantage of it better plus learn about the many tools available that you might not even know you had access to. We are at the agency level now and so far, our number one tool to use.”

4. Best for integrations: Hootsuite

If you're looking for a Facebook scheduling tool that plays nicely with your entire tech stack, Hootsuite is tough to beat.

It integrates with over 150+ apps, making it a great fit for teams that rely on tools like Canva, Slack, Dropbox, HubSpot, Zendesk, Trello, or Google Drive. Whether you’re running Facebook ads, collaborating with teammates, or tracking performance, Hootsuite can pull a lot of those pieces together in one place.

This level of integration (and reputation) comes at a premium price. So if you’re a small business or solopreneur looking for simple post scheduling, you might find Hootsuite’s cost — and feature set — to be more than you need.

Pros

• Easy to learn how to use–even for beginners
• Post recommendations
• There are many integrations with other apps (many of which you may already be using) that work in conjunction with Hootsuite, effectively boosting its power.
• High-quality analytics
• Social listening features

Cons

• High cost for smaller businesses
• Lacking a content discovery tool (offers a “Content ideas” tool instead)
• Only offers a 30-day free trial instead of a full free plan like Post Planner

Key features

• Scheduler – Plan and auto-publish content across Instagram, TikTok, LinkedIn, Facebook, YouTube, Pinterest, Threads, and X
• OwlyWriter AI – Instantly generate captions, hashtags, post ideas, and ad copy variations using Hootsuite’s built-in AI writer
• OwlyGPT – Get real-time trend insights, strategy tips, audience targeting advice, and generate brand-safe captions, videos, and scripts
• Inbox – Centralize all comments, messages, and reviews with auto-replies, sentiment detection, language routing, and CSAT surveys
• Streams – Monitor mentions, keywords, competitors, and industry chatter in real time via customizable social feeds
• Engagement Tools – Automate DMs, track engagement rates, measure response times, and use smart replies to manage community at scale
• Listening – Track brand mentions, hashtags, and sentiment across 150M websites and 30+ platforms using Talkwalker-powered insights
• Analytics – Monitor hundreds of metrics across organic, paid, and earned content; benchmark competitors; and export branded reports
• Social Ads – Launch, schedule, and optimize paid social campaigns across Facebook, Instagram, LinkedIn, and X with smart triggers and AI copy tools
• Amplify – Equip employees with pre-approved content they can share on their own networks via Microsoft Teams, Slack, or mobile app
• Workflow & Approvals – Create collaborative workflows for post creation, editing, and multi-stage approval with access controls
• Link in Bio – Build a branded link-in-bio landing page to drive traffic from Instagram and other platforms to external content
  

Pricing

Hootsuite has 3 main pricing plans available:

• Standard - $99/month per channel/user, paid annually for 5 accounts
• Advanced - $249/month per channel/user, paid annually for unlimited accounts
• Enterprise - 5+ users and unlimited accounts (contact Hootsuite for pricing)

Customer reviews

Most Hootsuite customers rate it 4 or 5 stars across review sites. Customers value its social media management and team collaboration features. One of the most common complaints is its higher pricing.

Here's what Taylor has to say about using Hootsuite:

"I am excited about using Hootsuite because of the social media benchmarking and social listening. One thing that I've noticed since using the product is that customer service doesn't respond to chats, the social media platform analytics are not accurate (I have to go to Meta or Linkedin directly for accurate numbers on impressions and likes), and Hootsuite doesn't seem to see when I check the inbox (I got a message recently saying that if I didn't use the inbox within 5 days, the function would be taken away. I use this function every single work day so this is confusing)."

5. Best for analytics: SocialPilot

For users who are heavily interested in the analytics side of things, SocialPilot could be a great option.

SocialPilot is an all-in-one social media management app that's made for social media marketing agencies.

In addition to scheduling posts to Instagram, you can use SocialPilot to schedule to all the most important social media platforms, like X, Facebook, YouTube, Pinterest, TikTok, LinkedIn, and Google Business.

Plus, you get unique white-label features to manage, collaborate, and share analytics with clients.

If you manage a lot of social media accounts, SocialPilot's pricing is reasonable. However, if you manage only a few accounts, there are more affordable options (like Post Planner).

Pros

• Detailed, customizable Facebook analytics
• White-label reporting (great for agencies)
• Manage multiple Pages and workflows
• Robust post approval and client management tools

Cons

• Pricier than alternatives like Post Planner
• No forever-free plan
• Lacks deep content discovery or viral post curation
• No social listening tools

Key features

• Scheduler – Plan and publish content across Instagram, Facebook, TikTok, LinkedIn, YouTube, Threads, X, Pinterest, Google Business, and Bluesky from one dashboard
• AI Pilot – Generate ideas, repurpose content, rewrite captions, and bulk schedule directly from ChatGPT with SocialPilot’s AI Scheduler
• Calendar – Visualize and manage campaigns with a drag-and-drop planner, tags, drafts, approval stages, and shareable views for clients
• Bulk Scheduling – Upload up to 500 posts via CSV and assign them to accounts, time slots, and campaigns in one step
• Content Library – Save and organize hashtags, evergreen content, branded visuals, and campaign templates for reuse
• Inbox – Respond to all social DMs, mentions, and comments from a single inbox, with tags, notes, account grouping, and AI reply refinement
• Collaboration – Assign roles (Admin, Manager, Content Scheduler), collaborate on drafts, tag teammates, and get post approvals with comment threads
• Analytics – View post, account, and campaign performance across platforms with custom dashboards and local time zone tracking
• Advanced Reports – Drag and drop custom reports, add text/images for context, and schedule automated delivery with secure links
• White Label – Customize platform UI, login pages, domains, and email reports with your branding for client-facing deliverables

Pricing

SocialPilot offers 4 main pricing plans:

• Professional - $25.50/month, billed annually for 1 user and 7 accounts
• Standard - $42.50/month, billed annually for 3 users and 15 accounts
• Premium - $85/month, billed annually for 6 users and 25 accounts
• Ultimate - $170/month, billed annually for unlimited users and 50 accounts

Customer reviews

SocialPilot mostly receives 4-5 stars across online reviews. Customers love the value you get for the price, especially if they manage a lot of accounts. Finding many complaints was a struggle, although some mentioned occasional scheduling errors.

Here's what Nyika S. has to say about using SocialPilot:

“I'm happy with it. The pricing is better than Hootsuite which is what I used before; and it's almost as easy to use.

Pros:

I liked how easy it was to 1. add my team members 2. on-board them (platform is easy to learn) and 3. post and schedule content. I can also easily repost content previously scheduled.

Cons:

Pricing packages are slightly rigid- I am in between packages but I have to go with the more expensive one so I don't miss out on features. There is an inability to add a channel the same way you add a team member. I am optimistic this will be added soon.”

6. Best for growing agencies: Planable

Planable is another excellent Facebook scheduling tool that's a great fit for growing agencies managing multiple clients or business locations.

They offer content collaboration features that allow you to communicate with your team internally to manage your social posts.

My personal favorite feature—and it's also a common theme throughout Planable's user experience—is its ability to generate AI captions in one click based on an image.

I'd say that they have one of the better user experiences of all the available Facebook scheduling tools because you can access any feature in 1-2 clicks.

They also offer features to plan your blog posts and newsletters in the same place as your social posts, although I think most companies won't use those features because they'll already have software for those use cases.

One thing I'd note that it's lacking is a feature for curating content. They do offer GIFs, but I couldn't find any other form of media that comes with the platform.

Pros

• Designed for ease of use
• Customer support regularly gets high ratings
• Collaboration features that facilitate working with your team
• Scaled pricing means businesses can tailor the price to their needs
• AI features help write and edit posts faster

Cons

• No stock images or videos to use to create content
• The price may exceed what some businesses are able to pay due to the scaled pricing model
• It lacks automated scheduling features, meaning users have to schedule each post manually

Key features

• Post Composer – Create grouped posts across multiple platforms, edit visuals, and customize for each channel from one place
• Visual Calendar – Plan, drag-and-drop, and organize content with color-coded labels and campaign filters
• Approval Workflows – Assign roles, manage permissions, and build multi-step approval flows with shareable links for stakeholders
• Internal Collaboration – Leave comments, annotations, and suggested edits with full version history and resolution tracking
• Universal Content – Draft, format, and collaborate on non-social content like blog posts, newsletters, and creative briefs
• AI Tools – Generate captions, rewrite posts, suggest hashtags, and repurpose content using built-in AI tools
• Scheduling Tools – Schedule posts, Stories, Reels, Carousels, and recurring content with support for first comments, location, alt text, and tags
• Grid Preview – Drag and drop posts to visually plan and align your Instagram feed layout
• Media Library – Centralize all visuals, reuse posts, and integrate directly with Canva for asset design
• Social Inbox – Monitor and respond to comments and messages across platforms; organize by status and sentiment
• Analytics & Reporting – Track engagement, audience demographics, and top-performing content with shareable PDF or link-based reports
• Mobile App – Review, approve, schedule, and get notified on the go with iOS and Android apps

Pricing

Planable offers 4 main pricing plans:

• Free - Create and schedule 50 total posts (no X publishing or analytics)
• Basic - $33/month per workspace paid annually (60 posts/workspace/month)
• Pro - $49/month per workspace paid annually (150 posts/workspace/month)
• Custom - Contact Planable for custom pricing

Customer reviews

Planable mostly receives 4-5 stars across customer reviews online. Users commonly praise its collaboration abilities and its simplicity. Meanwhile, one common thing reviewers criticize is its lack of reporting abilities.

Here's what Andrea has to say about using Planable:

"Planable has truly changed how we manage our content and social media strategy execution.

For me, it’s an all-in-one social media management platform that makes planning and scheduling both visual and intuitive. I can see our content calendar, drag and drop posts, and collaborate in real time.

I would say that the value of Planable is its efficiency and ease of use. Everything happens in one place. It helps our small team work like a big one: structured, aligned, and fast.

I can’t recommend it enough."

7. Best for social listening: Zoho Social

If you're not just posting on Facebook, but also listening, Zoho Social gives you a leg up.

Unlike most schedulers that only focus on publishing, Zoho Social was built with social listening at its core. It helps you monitor brand mentions, customer sentiment, and industry trends on Facebook and beyond — so you can respond quickly and craft better content based on what your audience actually cares about.

It also includes SmartQ Slots, which analyze your audience’s activity to recommend the best times to post on Facebook — a huge win for maximizing engagement.

However, while Zoho has powerful insights, its content curation features are pretty limited, and you’ll need to create most posts yourself. And unless you're on the Premium plan, some social channels (like YouTube) won’t be available.

Pros

• More insight into your audience than the other tools on this list
• Monitors keywords, hashtags, and reviews for your business
• Social media manager and scheduler allow you to take the audience insights and turn them into tangible content improvement

Cons

• Limited and somewhat poorly designed content curation tool
• Not all Zoho’s plans offer access to all social media channels. For example, only the largest plan allows you to manage a YouTube account.
• Only offers a 15-day free trial–no free plan.
• Lack of integrations can be frustrating to some users.

Key features

• Scheduling – Plan and publish posts across Facebook, Instagram, LinkedIn, X (formerly Twitter), Pinterest, YouTube, Google Business Profile, TikTok, Mastodon, Threads, and Bluesky
• SmartQ – Automatically find the best time slots to post based on past engagement patterns
• Bulk Scheduling – Upload and schedule up to 350 posts at once using CSV or XLSX imports
• Evergreen Posts – Automate the reposting of top-performing content
• AI Assistant (Zia) – Generate captions, hashtags, replies, and content ideas powered by OpenAI
• Inbox – Manage all DMs, mentions, and comments across platforms in one place with filters, real-time alerts, and instant response options
• Monitoring – Track brand mentions, keywords, and hashtags with live streams and listening columns
• Team Collaboration – Assign roles, approve posts, discuss ideas, and tag teammates or clients
• Mobile App – Manage, schedule, and approve content on the go with Zoho Social’s iOS and Android apps
• Reports – Build white-labeled, customizable reports with company branding, export options, and automated delivery for clients or stakeholders

Pricing

Zoho has reasonable prices across 4 plans, making it another good option for new businesses.

• Free - for 1 brand and 6 channels (no automation)
• Standard - $10/month paid annually for 1 brand across 11 social channels (no YouTube)
• Professional - $30/month paid annually for 1 brand across 11 channels (no YouTube)
• Premium - $40/month paid annually for 1 brand across 14 channels (includes YouTube)
  

Customer reviews

Zoho generally gets positive reviews, with the most frequent positive comments talking about its convenience and ease of use. On the negative side, some users have mentioned that Zoho doesn’t support all the channels they’re targeting, and the lack of integrations can be frustrating.

Here’s what Orlaith P. says about using Zoho:

“What do you like best about Zoho Social?

I've really enjoyed using Zoho Social - I've mainly taken advantage of the scheduling function which has made my life so much easier to plan my content.

I've also loved the mention features where you can see who is talking about your brand (good and bad!) and gives you an opportunity to respond in a timely manner.

What do you dislike about Zoho Social?

I've not really had any downsides to Zoho so far!

What problems is Zoho Social solving and how is that benefiting you?

I am able to plan and schedule content in advance whereas before I was trying to time my posting across multiple platforms. Zoho makes it easy!”

8. Best all-in-one social media tool: Agorapulse

If you're looking for more than just a Facebook post scheduler, Agorapulse might check all your boxes.

It’s one of the most robust all-in-one social media management platforms, combining scheduling, inbox management, social listening, reporting, team collaboration, and even ROI tracking in one dashboard. For agencies and brands managing multiple Facebook Pages (and other networks), it’s a serious powerhouse.

You can schedule posts, reply to Facebook comments and messages, track your brand mentions, and even measure how your social content drives revenue — all without switching tabs.

The main con? You’ll need to pay for the power. There’s no long-term free plan, and many of the best features (like the Content Library and advanced reporting) are only unlocked on higher-tier plans.

Pros

• Respond to comments directly from Agorapulse
• Advanced analytics features
• A free 30-day trial is available
• High-quality social listening features
• AI writing tools

Cons

• No long-term free plan like Post Planner offers
• High cost compared to other excellent options like Post Planner
• Some of the best features (like the Content Library) are only offered in the higher-priced plans
• No tools to aid in content discovery

Key features

• Publishing – Schedule and auto-publish content across Instagram, Facebook, TikTok, LinkedIn, YouTube, Threads, Blusky, Google Business, TikTok, Pinterest, and X
• Shared Calendars – View and manage scheduled, published, pending, and rejected posts with clients or teammates
• Writing Assistant – Rewrite captions, apply tone/style filters, and generate AI-enhanced copy directly in the post composer
• Inbox Assistant – Consolidate messages, comments, mentions, and reviews from all platforms with saved replies, auto-labels, and assignments
• Monitoring – Track brand mentions, hashtags, and keywords across social, news, blogs, and forums with real-time alerts and sentiment analysis
• Advocacy – Launch employee or influencer campaigns with pre-approved copy, segments, and multi-version content sharing
• ROI Reporting – Attribute traffic, leads, and revenue to posts and conversations without needing to touch Google Analytics
• Reporting – Analyze post and team performance, track replies and moderation metrics, and export customizable reports
• Link in Bio – Build branded link pages with clickable grids to drive traffic from Instagram and other platforms

Pricing

Agorapulse has 4 main pricing plans and a 30-day free trial:

• Standard - $79 per user/month billed annually
• Professional - $119 per user/month billed annually
• Advanced - $149 per user/month billed annually
• Custom - Contact Agorapulse for pricing

Customer reviews

Most customers rate Agorapulse 4-5 stars across online reviews. Customers like being able to manage all of their social media DMs in one place and the ability to track brand mentions across social platforms. One of the most common criticisms is the high price point for smaller businesses.

Here's what Bianka B. has to say about using Agorapulse:

“Agorapulse is an essential tool for social media management. We use it daily at Effet B and particularly appreciate its intuitive interface, comprehensive features (scheduling, moderation, reporting), and the clarity of the reports. The calendar is very well designed, the unified inbox tool saves us valuable time, and the customer service is always quick and efficient. It is a reliable platform that allows us to better collaborate as a team and optimize our social strategies.

I highly recommend Agorapulse to any agency or SME looking to structure and simplify their social media management.”

9. Best all-in-one on a budget: Loomly

Want a full-featured Facebook management tool without the price tag of something like Agorapulse?

Loomly might be your best bet.

Its user interface is a little old-school-looking. However, I found it pretty easy to navigate, and its onboarding process was easy to follow — especially given the number of features it offers.

It doesn’t offer recurring post automation or a robust content discovery library. You’ll need to bring your own ideas (or get help from AI), but if you’re looking for an affordable all-in-one that covers the basics well, Loomly’s a strong contender.

Pros

• Easy to use with a simple interface
• Solid customer support
• Inbox management features
• Team collaboration tools help save time producing content
• Daily post ideas to help you generate new content
• Get all your social media work done in one place

Cons

• Increased pricing (lowest plan is $49/month paid annually)
  
• Older-looking user interface
• Can't schedule recurring posts
• Although it has some content curation features, it doesn't help you find viral content like Post Planner

Key features

• Post Planning & Scheduling – Plan, schedule, and auto-publish content across multiple platforms using a visual content calendar
• Approval Workflows – Customize multi-step content approval processes with mockups, commenting, and role-based permissions
• Campaign Management – Organize campaigns with labels, track post performance, and view upcoming posts in calendar or list mode
• Post Optimization Tips – Get channel-specific recommendations to improve post engagement before publishing
• Hashtag Manager – Save and reuse hashtag sets and get recommendations for trending hashtags by platform
• Post Ideas – Discover daily post suggestions and trending content ideas from within the platform
• Community Management – Respond to DMs, mentions, and comments across platforms with a shared inbox and saved replies
• Analytics & Reporting – Track post and campaign performance, view audience insights, and export reports in PDF or CSV
• Link Shortener – Use Loom.ly to track post clicks and campaign-level UTM performance
• Canva, Giphy, Unsplash, and Google Drive – Create or import assets directly into Loomly's media library for post design and publishing
• Platform Coverage – Supports Facebook, Instagram (including Reels, Stories, Carousels), LinkedIn, X, TikTok, YouTube, Threads, Google Business, Pinterest, and Snapchat

Pricing

Loomly offers 4 main pricing plans:

• Free - 1 user, 3 accounts, and 5 posts
• Starter - $49/month paid annually for 3 users and 12 accounts
• Beyond - $249/month paid annually for unlimited users and 60 accounts
• Enterprise -  Unlimited users and 61+ accounts (contact for a quote)

Customer reviews

Loomly mostly receives 4-5 star reviews across review sites. One of the most common pros users mention is how easy it is to use. Meanwhile, one of the few common complaints is that the user interface appears a bit outdated.

Here's what Karen B. has to say about using Loomly:

What do you like best about Loomly?

“We investigated at least 5 different choices and we selected Loomly because we can set up different business units on it but still segregate posts. It is easy to schedule and customize by platform.”

10. Most affordable white-label solution: Sendible

If you manage Facebook Pages for multiple clients and need a white-labeled solution that won’t wreck your budget, Sendible is worth a serious look.

It’s designed for agencies, freelancers, and small teams who want a streamlined way to schedule content across Facebook and other platforms — while also managing approvals, creating reports, and keeping their own branding front and center.

You can schedule posts in bulk, customize them per platform, reuse evergreen content, and manage Facebook messages and comments in one place. Plus, the drag-and-drop report builder makes it easy to send polished reports to clients — no extra design tools needed.

And unlike bigger platforms like Agorapulse or Sprout Social, Sendible comes in at a price point that makes sense for lean teams.

Pros

• White-label support to brand your scheduler as your own
• Smart Queues to recycle evergreen Facebook content
• Priority Inbox pulls in DMs and comments across Pages
• Canva and Pexels integrations for fast visual content creation
• Solid analytics and easy custom report builder
• Fast setup and beginner-friendly dashboard
• More affordable than most all-in-one tools

Cons

• No forever-free plan (only a 14-day free trial)
• Instagram and location-tagging quirks noted by some users
• Lacks advanced analytics and automation features
• Post calendar is drag-and-drop only in monthly view
• No audio/music support for video posts

Key features

• Smart Compose Box – Customize, repurpose, and preview posts for each platform from one central dashboard
• AI Assist – Instantly generate captions, content ideas, and hashtags aligned to your brand voice
• Smart Queues – Recycle evergreen content like testimonials, holidays, and quotes using automated reposting queues
• Bulk Importing – Upload and schedule multiple posts at once via CSV or Compose Box to save time
• Priority Inbox – Manage all social comments, DMs, and mentions in one place; assign to team members and filter by profile or date
• Campaign Management – Organize posts into campaigns, color-code them, and track performance over time
• Collaboration – Assign tasks, request approvals, manage roles, and invite clients without giving admin access
• Content Library – Store and categorize reusable content (text, images, hashtags) by type, campaign, or client
• Media Integrations – Design in Canva, pull visuals from GIPHY and Pexels, and import directly from Google Drive or Dropbox
• Social Media Reporting – Use drag-and-drop dashboards to build custom branded reports and schedule them to send automatically
• UTM & Custom Tags – Add custom URLs, campaign parameters, and brand info to posts directly in Compose Box
• Platform Coverage – Supports Facebook, Instagram, LinkedIn, TikTok, Google Business, YouTube, Threads, Bluesky, and X (Twitter)

Pricing

Sendible offers a 14-day free trial (no card required) and 5 plans:

• Creator – $25/month paid annually for 1 user, 6 profiles, 100 daily sends
• Traction – $76/month paid annually for 4 users, 24 profiles, 200 daily sends
• Scale – $170/month paid annually for 7 users, 49 profiles, 300 daily sends
• Advanced – $255/month paid annually for 20 users, 100 profiles, 500 daily sends
• Enterprise – $638/month paid annually for 80 users and 400 profiles.

Customer reviews

Sendible holds a 4.5 out of 5 average across 890+ G2 reviews, with most users praising its ease of use, time-saving scheduling features, and responsive support. The most common praise is how intuitive the platform is, especially when managing multiple clients or scheduling posts in batches.

However, some users report occasional bugs, like drafts not saving unless you go full screen, and minor Instagram limitations, such as issues with location tagging or music.

Here’s what Freya R. has to say:

“What do you like best about Sendible?

It is one of the most cost-effective ways to schedule posts to multiple platforms. Much more reasonably priced than some competitors.

I use it daily at my current workplace, because I used Sendible at my last role too. Over-all, a reliable, efficient platform. The customer service has always been very quick to get back to me too.

What do you dislike about Sendible?

There are some odd quirks and things that you learn to work your way around.”

11. Known for quality support: Vista Social

If customer support is high on your list when choosing a Facebook scheduling tool, Vista Social stands out.

It offers a well-rounded suite for Facebook publishing, engagement, inbox management, and reporting — all in one platform. It’s built for teams managing multiple clients, brands, or Facebook Pages, with collaboration and automation features baked into the workflow.

But what really sets Vista Social apart? Their support team. Reviews frequently praise how fast and proactive their reps are — especially when it comes to onboarding or troubleshooting Facebook integration issues.

Scheduling content across Pages is intuitive, bulk-friendly, and supported by an AI assistant that can generate or repurpose captions. If you want more than just scheduling (and also care about automation, approval workflows, and analytics), Vista Social delivers solid value, particularly in the Advanced plan.

Pros

• Highly rated support team that assists with Meta issues quickly
• AI-powered Facebook post generation and repurposing
• Unified inbox for managing comments, reviews, and DMs
• Collaboration and approval workflows built-in
• Includes link-in-bio (Vista Page), employee advocacy, and smart automation
• Better pricing than many full-suite alternatives

Cons

• Some advanced tools, like social listening, require pricey add-ons
• Meta connection issues may arise, but are usually resolved quickly by support
• Mobile app lacks a few features available on desktop
• Competitor tracking is manual only
• Real-time sync delays can happen on some non-Facebook platforms

Key features

• AI-Powered Publishing – Generate posts using Vista’s built-in AI assistant, powered by ChatGPT, with caption prompts, content repurposing, and tone matching
• Multi-platform scheduling – Post to Instagram, Facebook, TikTok, LinkedIn, Pinterest, X, YouTube, Threads, Bluesky, Reddit, Snapchat & Google Business
• Automated DMs & comment replies – Set triggers to auto-respond to keywords, mentions, or comments with personalized messages, links, or offers
• Smart Inbox – Respond to all comments, messages, mentions, and reviews from one unified dashboard
• Social Listening – Track keywords across social networks, review sites, blogs, and news sources, with sentiment analysis and influencer recognition
• Advanced Reporting – Customizable, exportable reports with cross-platform insights, post performance, sentiment, team productivity, and competitor benchmarks
• Employee Advocacy – Let teammates like, share, and comment using pre-approved content to boost reach organically and save on paid ads
• Vista Page (link in bio tool) – Build landing pages and mini-sites with lead gen tools, scheduling, payments, video embeds, and custom domains
• Review Management – Monitor and respond to reviews across Google, Facebook, Yelp, TrustPilot, OpenTable, and TripAdvisor
• Bulk scheduling & approval workflows – Collaborate with teammates or clients, draft content, assign approvers, and schedule across all profiles
• Media integrations – Use Canva, Dropbox, GIPHY, Pexels, Unsplash, and more directly within Vista’s content library
• Mobile app + browser extension – Create and schedule content on the go or from any webpage

Pricing

Vista Social offers 3 flexible plans, and you can access every plan with a 14-day free trial (no cc required):

• Professional – $64/month paid annually for 15 social profiles and 5 users
• Advanced – $120/month paid annually for 30 social profiles and 10 users
• Enterprise – Custom pricing for large teams needing 80+ profiles and 25+ users

Add-ons:

• Employee Advocacy – Free to try, then $199/month for up to 25 employees
• Social Listening – $75/month per listener to monitor social, web, news, and reviews outside your own profiles

Customer reviews

Vista Social has a 4.8/5 average from over 1,000 reviews on G2. Users praise its fast UI, unified inbox, content scheduling, and time-saving automations. Many reviewers highlight how it combines social listening, publishing, analytics, and DM automation into one intuitive platform.

Here’s what Abigail V. has to say:

“What do you like best about Vista Social?

It was easy to set up all my accounts 5 instagrams, 1 tik tok, 1 canva, 1 linkedin, everything was easy and done in less than 3 minutes, no complications when connecting, I love how they show all messages on all of my accounts, as you can see I handle multiple accounts at once, and having all chats integrated there was amazing, the saved responses was a really good feature and I loved it because as a medspa we have multiple scripts for each service and I was able to list different scenarios to save time, it also had an AI option which for us is not needed, however is nice to have when handling difficult scenarios. DM automations are well think and strategically created to turn leads into clients

What do you dislike about Vista Social?

I would love the platform to be updated on messages, I need a catalog of services there, just the same way I can save auto replies I need to save auto pictures.”

12. Best value for enterprise-level features: Statusbrew

If you're looking for enterprise-level Facebook management tools without the jaw-dropping price tag, Statusbrew might be your best bet.

It offers high-end features like bulk scheduling, unified inboxes (including paid ad comments), advanced reporting, and approval workflows wrapped in a clean, intuitive interface that doesn’t require a walkthrough to use.

What makes Statusbrew stand out is its flexible pricing for teams. You don’t have to pay extra to add every new teammate, which is a huge win for agencies or in-house teams that manage multiple Facebook Pages and want everyone collaborating in one dashboard.

While the post previews could be more visual and TikTok listening isn’t great, those are small tradeoffs considering how much functionality you get under $200/month.

Pros

• Enterprise-level features at a mid-market price
• Unlimited users on Premium plan
• Clean and fast UI for Facebook scheduling and team use
• Unified inbox for organic + paid Facebook comments and DMs
• Flexible user and profile limits
• Built-in approval workflows, tagging, and campaign labeling
• Strong reporting with 250+ KPIs

Cons

• Facebook post preview isn’t very visual
• TikTok social listening is limited
• No long-term free plan (only a 14-day trial)

Key Features

• Unified inbox – Manage comments, messages, reviews, and ad replies in one place
• Scheduling & approvals – Schedule posts in bulk with team workflows
• Custom reporting – Build tailored reports from 250+ metrics
• Social listening – Monitor sentiment, competitors, and crisis terms
• Labeling – Track performance by campaigns, goals, or tags
• Workspaces – Separate brands or clients with permission controls
• Integrations – Canva, HubSpot, Bitly, Slack, Google Drive, Dropbox
• Compatible networks
• Facebook, Instagram, LinkedIn, X (Twitter), YouTube, Threads, Pinterest, Google Business, TikTok, Bluesky, App store, and Google Play Store

Pricing

Statusbrew offers a 14-day free trial — no credit card needed.

They offer 4 main plans:

• Lite – $69/month paid annually for 1 user & 5 profiles
• Standard – $129/month paid annually for 3 users & 10 profiles
• Premium – $229/month paid annually for 6 users & 15 profiles,
• Custom – For growing teams and agencies

Customer Reviews

Statusbrew consistently earns 4.7–4.8 stars across platforms like G2, Capterra, and Gartner. Users appreciate the balance of power and simplicity, especially for multi-brand management, collaborative workflows, and advanced reporting.

Here's what Pierre Yves M. has to say about using Statusbrew:

"What do you like best about Statusbrew?

We operate numerous care homes across Europe and benefit from having all social comments and private messages in one inbox. Statusbrew helps our teams respond promptly to families' and staff feedback. The sentiment tracking and social listening capabilities have helped us detect concerns early and engage with stakeholders proactively.

What do you dislike about Statusbrew?

Adjusting settings across agencies in different countries sometimes requires extra manual configuration. Automation for region-specific templates would be a brilliant addition.

What problems is Statusbrew solving, and how is that benefiting you?

Previously, communication workflows were decentralised and reactive. Statusbrew gave us a centralised platform to manage public interactions, moderate content, and track feedback trends. As a result, we’ve seen improvements in response speed, better brand reputation management, and more positive engagement from families and local communities."

13. Great for comprehensive scheduling: Sprout Social

If you're looking for a platform that goes far beyond basic Facebook scheduling, Sprout Social is one of the most complete tools out there.

Sprout Social has everything from publishing to reporting, sentiment analysis, customer messaging, and employee advocacy built into a single, polished system. Whether you're running organic Facebook campaigns or managing ad comment moderation, Sprout gives you the infrastructure to scale with clarity.

That said, all this power comes at a steep price. Plans start at $199/month per seat, so it’s not the best fit for smaller businesses or solo marketers. But if you're a larger team or enterprise that wants deep Facebook insights, AI-enhanced workflows, and collaboration tools all in one place — Sprout might be for you.

Pros

• All-in-one solution for Facebook posting, engagement, analytics, and listening
• Powerful collaboration tools for teams managing multiple Pages
• AI-assisted captioning, content suggestions, and replies
• Excellent reporting dashboards with customization options
• Strong support team and onboarding experience

Cons

• No free plan — and pricing starts REALLY high
• Steep learning curve for first-time users
• Premium features (like influencer marketing and sentiment AI) come at an extra cost

Key features

• Publishing – Schedule and optimize posts across platforms (Instagram, Facebook, LinkedIn, Bluesky, Pinterest, Threads, TikTok, X, and YouTube) using a central calendar, with support for Stories, Reels, Carousels, and more
• AI Content Suggestions – Generate alt text, rewrite captions, and get post ideas using Sprout’s AI Assist tools
• Optimal Send Times – Automatically select the best time to publish based on 16 weeks of audience engagement data
• Link in Bio (SproutLink) – Build a visual landing page to turn your Instagram bio into a traffic driver with clickable content grids
• Social Listening – Track billions of conversations in real time, including sentiment, influencer mentions, and share of voice
• Engagement Tools – Use smart inboxes, spike alerts, and AI-recommended replies to manage customer messages and brand reputation
• Review Management – Respond to and analyze reviews from Google, Yelp, Apple App Store, and more in one place
• Analytics & Reports – Build custom dashboards with filters, comparison views, tag reports, and network-level insights
• Premium Analytics – Add advanced filtering, AI-powered insights, and dynamic stakeholder reporting with shareable links
• Employee Advocacy – Let staff share brand-approved content, track earned media value, and expand reach through personal networks
• Influencer Marketing – Discover creators by topic, vet for brand safety, and manage contracts, content, and reporting in one hub

Pricing

Sprout Social has 4 main pricing plans:

• Standard - $199/month per seat paid annually
• Professional - $299/month per seat paid annually
• Advanced - $399/month per seat paid annually
• Enterprise - Contact Sprout Social for pricing

Customer reviews

Since Sprout Social was one of the first social media management tools, it has collected thousands of online reviews, mostly between 4-5 stars. Customers love that it's loaded with plenty of advanced features like the Smart Inbox and reports. The high cost is one of the few dislikes some customers mention.

Here's what one verified user has to say about using Sprout Social:

"As a smaller company with a solo social marketer, Sprout enables us to scale our social presence with purpose and ease. The unified inbox is a game-changer - I'm able to see all mentions, comments, and messages across all of our platforms and it saves hours. Implementation was easy, reporting is professional grade and the interface is intuitive.

The biggest drawback of Sprout Social is the price. The base cost is already on the higher end, and then crucial features like social listening are locked behind an even more expensive add-on. This is frustrating, because listening is essential for proactive strategy, but it feels like it’s priced for enterprise budgets only.

For a tool that does so much right, it’s disappointing that such a core feature isn’t included or available at a more accessible tier. So we have to maintain a separate, more affordable tool to fill that gap."

Frequently asked questions

What is the best app for scheduling Facebook posts?

The quick answer is:

It depends!

You should use the app that works best for your business.

Looking at our recommendations above is a great place to start. I highly recommend starting with Post Planner, which fits most businesses’ needs at a great price.

What happened to the schedule button on Facebook?

Facebook used to have a button next to the posting box that said “Schedule.” They moved it to the Publishing Tools section under the “Scheduling Options” button.

Can you schedule Facebook posts for free?

Yes! You can use the free version of a scheduling tool or schedule posts directly within Facebook following the guideline in the FAQ above.

What is a Facebook scheduler app?

A Facebook scheduler app is a software tool that allows you to plan and schedule your Facebook posts.

Some Facebook scheduler tools are web apps that you access from your computer, others are mobile apps, and some are BOTH.

But why should YOU invest in a Facebook scheduler?

How does a Facebook scheduler help you get more Likes?

The best way to get more likes is by using a Facebook scheduling app to accomplish 3 main tasks:

• Post frequently
• Post at the right time of day
• Stay consistent

The best apps to schedule Facebook posts help you find, edit, and create content to share at the best times.

But even more importantly, they allow you to schedule posts in advance, which they'll automatically post for you at a pre-selected time.

In other words, they allow you to construct your ENTIRE Facebook content strategy ahead of time.

So you can focus on other things with your extra free time.

Ready to start scheduling Facebook posts?

The 9 tools listed above are a great starting point to help you find the right tool for your business.

I highly recommend signing up for free trials and giving them each a try until you find something you like.

What other ways do you save time on your Facebook content strategy?

Let us know in the comments below!